Struggling to find content ideas for your eCommerce products, category pages, or blog posts?

I’ll show you how we consistently find THOUSANDS of keyword opportunities for our clients in minutes with Ahrefs.

1. Search for your primary keyword in Google

Type your primary keyword into Google. This should be a high-level/big idea keyword, it’s okay if you don’t rank for it yet.

For this example, we’re going to use “mineral sunscreen” as the primary keyword.

2. Copy the URLs from the top 3-4 spots.

Copy the URLs of the top 3-4 results from the SERP. You can input up to 10 URLs into the Content gap tool but for this example, we’re just going to use a few.

3. Paste the URLs into the Ahrefs Content Gap tool

I’m using dermatone.com as the basis for this Content Gap analysis. In your case it would obviously be your domain instead of Dermatone.

Note - Dermatone is not my client, this is just an example.